🌶️ A Spicy Deal
My friend, Nancy Levin, is holding a free Masterclass for life coaches!
Nancy's one of the most accomplished life coaches I know—she has written seven bestselling books(!), helped thousands transform their lives, and founded Levin Life Coach Academy, where she teaches all the techniques and methodologies required to not only change people’s lives through life coaching, but build a successful business around it.
And recently, she's seen the same things we’ve all been seeing. The world is more unpredictable than ever. Economic instability, social unrest, an escalating climate crisis, a charged political environment—the list goes on.
That’s why her Masterclass is called Coaching Reinvented: Differentiate Yourself to Thrive in an Era of Disruption.
Here’s a quick overview of what she'll cover:
- How to differentiate yourself and stand out in the endless sea of coaches
- Getting comfortable putting your true, authentic self on full display
- Which frameworks to focus on for this “new normal” + more
Oh, and—I love this part—she's offering EIGHT different times to accommodate everyone’s schedule. (How convenient is that?!)
CLICK HERE to choose your masterclass time + sign up! ($0 👏)
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A Loaf Changing Trip to the Farmers Market
I'll do (nearly) anything for a good loaf of sourdough bread.
There's a baker -- let's call him Jeff (name changed for bread protection purposes 🕵️) -- at our weekly farmers market who sells incredible sourdough.
Even though I try to go each Sunday, sometimes I can't get there. What am I supposed to do when a dough-mergency hits on a Tuesday?!
So no one was happier when he announced last year that he was opening a real-life bakery. Tuesday bread emergency concerns = solved.
But it’s been over a year… I’ve walked by his bakery dozens of times and it’s no closer to baking bread than my Mom’s never-used kitchen.
So while I wait, I dutifully line up alongside my fellow Long Island sourdough lovers each Sunday. And each week for the past year, everyone asks him the same thing,
"Hey Jeff, how's that bakery coming along? Is it ready yet?" 🥖
Poor, Jeff. I watch as his shoulders slump, his head drops, and he shuffles in his New Balances to explain for the umpteenth time that "it's not ready yet..."
On Sunday, the guy in front of me asked the dreaded question.
I could tell Jeff was as deflated as an under-proofed baguette as he said,
"I'm so slow. I had no clue what I was doing and I messed the whole thing up. I didn't install nearly enough outlets. I don't have the right drainage. I tried to do it all myself and screwed things up.... anyone else could've built 8 bakeries by now."
I just wanted to wrap my arms around him (but I would’ve had to put down the chocolate croissant I just bought...) and tell him not to be so hard on himself. He’s trying! How was he supposed to know!? We live and learn.
But here's the deal, Reader...
Can you relate to how Jeff feels?! I can.
Who hasn't wasted a bunch of time, money, or energy (or all 3) on stuff in their business? I have.
With hindsight, I know what was a waste. But when I was in it… I was just doing the best I could.
No one has any clue what they're doing! No one... not even the ones who make 6-figures a month but don’t understand that that’s not what it means to be a “millionaire.” We learn as we go.
You do the best you can with what you have in the moment.
‼️ BTW - I have loads of compassion for Jeff (and me + you!) for all the 'mistakes' we made in the beginning.
This is not intended to criticize or shame -- but you can do things differently once you know better and/or learn from others' mistakes.
Don’t make the mistake of trying to do it all by yourself. It’s a common trap — one that pins you between being scrappy and waiting too long (or for things to be too perfect) to launch.
If we're being honest:
Jeff should've used the MVP approach -- "most viable product."
That's where you create and start selling a product that's good enough to sell, and then use the initial sales and customer feedback to improve, iterate, and scale.
By using the MVP approach to your next product or venture, you don’t need things to be perfect to get going. In fact, getting going is what helps you more it (more) perfect.
Jeff could've gotten his bakery up and running before it was perfect. And he could have done it a lot faster if he got some help.
Would it have cost him some dough? (pun intended) Yes!
He would've been able to sell 7 days a week for the past year -- instead of slowly scraping by and stretching it out longer than it kneaded to be. (wow, these just keep on coming.)
It's a really hard balance between trying to do things affordably (understandable!) and ripping off the bandaid and investing to propel yourself forward.
But just like a sourdough master trying to also install electric, plumbing, and flooring -- there are some things better left to the pros.
Legal for your business is one of those things I wouldn't mess with. The consequences of "doing it wrong" are too big -- and if it's delaying you opening, then it's time to tackle it.
If legal stuff is the thing making you answer the dreaded, "so when are you opening?" question...
Take my free legal training to go from frozen with fear to confidently legally protected.
In it, you'll learn the 5 steps you need to take to get legally up and running so you can start making dough pronto. Pick a time that works for you here.
Hit "reply" and let me know if this story resonated with you today!
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💬 SUBSCRIBER QUESTION OF THE WEEK
"What if my client and I both have contracts to use? Do we pick one?"
Typically, whoever’s in the “power” position sends the contract. If you’re hiring someone, you send them a contract. If you’re the coach, you send the client a contract, etc etc.
Using 2 contracts is not ideal because they likely conflict - causing confusion and a lack of enforceability. It’s a bit of a mess, honestly.
Use one contract. If you’re the sender, send it to the other person to review and mark up. If there’s something they think needs to be added or changed, they should suggest it. If you’re comfortable with it, edit it! If not, don’t.
If you want to feel confident that you have enforceable, solid contracts — shop my legal templates for any contract or website policy you need. You get my walk through video tutorial to help you fill it out, so you’ll even know what it says and what you change, if anyone ever asks you to.
Got a legal question? Submit yours here →
🔗 Links You'll Love
🌴 Join me this October at my mindset coach, Jennifer Diaz’s 5-day business retreat in Menorca, Spain! I’ve been to Jen’s retreats before and they’re life (and business!) changing. Learn more + connect with Jen here →
🤠 Dallas-area friends! I’m speaking at Make Your Mark Live on September 12-13. It’s a 2-day online business conference for creators and makers to meet, collab, and learn from one another. There are only a few tickets left - save $99 with the coupon code SAM and snag one here! →
🗞️ The Latest Online Business News
🐱 We’ve got a copycat lawsuit going on! You can read about it here, but one influencer is accusing another of copying her style/vibe (literally) in social posts.
I just posted a reel about copycats vs. mimicking on Instagram. It’s hard to navigate actual (illegal) copying and mimicking, especially when so many of us teach about general topics.
I’ll watch this case for you :)
✔️ Finally, Your Task This Week
Hit “reply” and fill in the blank: one thing I’d love to see in your next email is ______.